Friday

To Optimize, Or Not To Optimize...That Is The Question!

These days, all the world's a-twitter about Search Engine Optimization (SEO).  Perhaps you are like many who feel as if you are being spoken to in tongues, and when this reference is brought out your eyes glaze over and roll back in your head. It's one of those tools with a big scary name, that really isn't as bad as it's bite.  Let me explain.

SEO is what causes your web site to get discovered by your target audience. By understanding the magic behind SEO, you will be able to help improve your page rank. As a result, more people will be able find your site which translates into increased sales, brand awareness, or whatever it is you are trying to achieve.

The first step towards learning how to apply this nifty tool is to understand how search engines work. You have to understand how they work before you can optimize your web site.

Aaron Torng simplifies and explains in his article, "Introduction To Search Engine Marketing".  CLICK HERE to read more...

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