Well, even the best of plans sometimes run into a glitch that runs our train off the track. I apologize for the delay - and here it is - DAY FIVE - and your fifth golden ring! G'head! Grab 'it... and share. You know you wanna!
Today's gift is for any business that could benefit from having MORE CUSTOMERS and a more proficient presence in today's highly competitive marketplace...
Customized Marketing Effectiveness Analysis ($197 value) You may have already set-up your website, Facebook FanPage, and collateral but aren't sure what to do next or how to maximize the potential. These Social Media Pros will help you take your marketing to the next level. They will review your existing tools and provide:
An in-depth analysis of your Website and Social Media for relevancy, performance, and wow-factor.
A customized assessment of your current collateral (logo, business cards, brochures, etc.) and the effectiveness in conveying your company's message.
An audit of your enewsletter, target market, and list-building activities to determine your true reach and ability to influence existing and potential customers.
Specific actions you can take to optimize your tools based on your company goals.
Suggestions and ideas for content based on your unique organization.
Professional opinions from Social Media experts as to how your marketing appears to a prospective customer, and how to increase conversions, and make more money.
You may be wondering just how your business stacks up against the competition in they eyes of your prospective customers. The ProCntr.com Pros will examine your brand marketing effectiveness inside and out and spend 1 hour with you to show you how your marketing might improve, and give you expert recommendations how to do it! Lets improve your brand, your marketing and build your business with more paying customers. This $197 service is your FR#E GIFT for today!
"Chris is amazingly talented website designer, with a keen eye on how to best develop your online presence in a consistent yet eye catching fashion that will bring in new customers regularly. He is reliable, proactive, professional and has a great sense of humor. Chris's solid skill set in Social Media allows him to seamlessly integrate your website in with your full Social Media presence and to provide you with a complete package when it comes to your online needs."
Evelyn Cartagena-Meyer, Business Owner / Online Personal Branding, Social Media Marketing, Video Marketing Strategist, Talk Fusion Video Marketing Services
"Chris has offered fantastic consultation services for my department for the last year. His online expertise has been a priceless resource to our company in both b2b and consumer marketing. Also, Chris has always shown a great deal of professionalism in his willingness to accommodate our ever-changing needs."
Marketing on social networks requires more of a focus on the human element since its more about building relationships then it is your technical knowledge. There's no way around it, social networking for business requires building trust with others which requires time and interpersonal skills. You notice I did not say effort since making 'friends' should be more an act of enjoyment and not regarded as labor!
In order to get the best results when social networking for business here are 3 things you will need to do.
Take off your selling shoes and pull up a chair so you can get to know people. Building relationships is an absolute must to even get notice on any social sites and as you know this takes time. Even if you are only social networking for business time must first be taken to develop some type of bond with others or you will be invisible to them and useless to your business!
The bonds you do develop need to be meaningful insofar as maintaining a knowledgeable, professional and always helpful profile. For any marketing attempts to be successful people must first have some confidence that you know what you are talking about and that your intentions are good and not all business. Your best results will come ONLY after you have taken the time to develop this good reputation with others.
The most important 'component' of the reputation you develop is trust! As touched upon above your reputation must be a positive one that reflects credibility but building trust is just as, if not more important. If people can not trust in you then any efforts you put into social networking for business will be wasted. People can not be expected to part with their hard earned money if they lack faith in you so obviously building trust is a priority. The best way to achieve this trust is to make a habit of being helpful or freely offering any type of information that may be of use or interest to others. Do so without any expectations of receiving anything in return and people will quickly regard you in a trustworthy manner. Besides, it feels good to be helpful to other!
There is no need for technical skills when marketing on social networks just simply be willing to pull up a chair and stay for a while. Tapping into the viral potential of these communities will require building relationships with others first and this will take time and patience. By building trust with people in this way simply makes it easier to effectively promote to them in the future. It is very important to remember these are in fact social communities therefore your acceptance MUST precede any marketing efforts. Once this acceptance is earned by following the 3 suggested steps above it will make social networking for business a breeze for you!
About The Author
TJ Philpott is an author and Internet entrepreneur based out of North Carolina.
About Chris Kissner & ProCntr, Inc.
Chris Kissner started ProCntr, Inc., pronounced "Pro Center", to provide his business development skills to small business managers wanting to get more customers and close more deals with less effort. He applies basic, proven, 101-level services at a fraction of the cost of much larger agencies. Most of the work is done by Chris, but sometimes he collaborates with independent gurus of different industries.
ProCntr is the small business services store. To merge marketing, databases and web technology to help companies and entrepreneurs reach their profit goals. Our marketing services include web, email and social media. We also customize CRMs, Customer Relationship Manager, and Google Apps integrations.
*A Note From Rebekah: In the spirit of The Season Of Giving - I have decided to create a special series of messages JUST FOR YOU consisting purely of GIFTS that I know you will enjoy. I have asked some of my most-respected colleagues to GIVE you their very best stuff. Stuff that anywhere else you might pay hundreds or thousands of dollars to enjoy, that YOU are going to be receiving "on the house". I am calling it "12 Days Of Gifts".
Over the next 12 days you will get at least one fabulous gift from me each day. All you have to do is open - and enjoy. It will be like getting to open a different package every morning! Each gift is guaranteed to contain tremendous value, so I hope you will take advantage of each and every one. And at the end I'll give you an exclusive sneak peek at all the great things we're launching for you on January 1, 2012 - TWO WEEKS before anyone else gets to see them!ENJOY - and Merry Christmas! www.ConnectWithRebekah.com